NEWS

Visit Savannah’s Public Relations leaders Supriya Christopher and Tanvi Chauhan attended the 2024 Public Relations Society of America (PRSA)’s Travel and Tourism Conference in Greenville, SC.

This year, notable discussions centered on topics ranging from sustainable tourism practices, crisis communication in travel, and leveraging data analytics for destination marketing.

Keynote sessions featured a robust presentation by celebrity chef Tyler Florence on culinary tourism and an informative lesson by Professor Alex Lawrence on utilizing artificial intelligence. An insightful panel discussion with top travel editors from Travel + Leisure, AFAR, and Fodors on best pitching practices rounded out the sessions.

Additionally, our team gained valuable hands-on training through workshops in digital storytelling, FAM partnerships, and data-driven PR strategies to enhance future campaigns.